# Damso: Damso's tour merch on a click wheel

> A project in The Ecom Awards Showcase. Featured by the editors (being featured is not an award).

- **Store:** [Damso](https://www.theecomawards.com/stores/damso) · https://damso.com/
- **Built by:** [Numbered](https://www.theecomawards.com/agencies/numbered)
- **Credits:** Numbered (Design and development)
- **Industry:** Fashion
- **Country:** Belgium
- **Platform:** Shopify
- **Project type:** Storefront
- **Page:** https://www.theecomawards.com/projects/damso-storefront

## Why we featured it

Damso's merch store is steered with an on-screen click wheel borrowed from the classic iPod: the arrows spin a carousel of cut-out garments and the centre button opens the product. It is a single, well-judged idea carried through the whole site, and the World section extends it with a file-style archive of videos and notes.

## Worth stealing

- On-screen click wheel with Menu, back, forward and centre buttons that drives the whole store
- Horizontal carousel of cut-out garments, with the current product name shown top right
- Product cards opening over the carousel with image progress bars and a Plus d'infos panel
- Size dropdown with clear out-of-stock state per size
- World section laid out as files (.mp4, .txt) for videos and notes
- Tournée link to tour ticketing next to the shop