# Pedestal: Danish TV stands in ten colours

> A project in The Ecom Awards Showcase. Featured by the editors (being featured is not an award).

- **Store:** [Pedestal](https://www.theecomawards.com/stores/pedestal) · https://www.pedestal.com/
- **Built by:** [Good City](https://www.theecomawards.com/agencies/good-city)
- **Credits:** Good City (Design and development)
- **Industry:** Home
- **Country:** Denmark
- **Platform:** Shopify
- **Project type:** Storefront
- **Apps:** Klaviyo, Rebuy, Trusted Shops
- **Page:** https://www.theecomawards.com/projects/pedestal-storefront

## Why we featured it

Pedestal sells TV stands and cable accessories as colourful objects, and the store follows suit: the homepage opens on a video "channel" you can skip through like a TV, and product pages lead with wide room shots and a row of colour dots. The Pedestal Studio configurator and detailed screen-size guidance make a fairly technical purchase easy to get right.

## Worth stealing

- Homepage video hero styled as a TV "channel" with previous, pause and next controls and thumbnail strip
- Pedestal Studio configurator for planning a full TV setup, linked from the menu and product pages
- Moon stand offered in ten colours and three heights (Light, Regular, Tall), with screen-size advice for each
- Specifications block covering material, dimensions, weight, VESA mounting and assembly guide download
- Product FAQ on screen sizes, VESA compatibility and matching mounts and shelves
- Country and currency picker for 15 markets plus a Pedestal Perspectives visual journal