# Roberto Collina: Italian knitwear in a quiet split-screen store

> A project in The Ecom Awards Showcase. Featured by the editors (being featured is not an award).

- **Store:** [Roberto Collina](https://www.theecomawards.com/stores/roberto-collina) · https://www.robertocollina.com/
- **Built by:** [Made In Evolve](https://www.theecomawards.com/agencies/made-in-evolve)
- **Credits:** Made In Evolve (Brand audit, UX/UI redesign and Shopify development)
- **Industry:** Fashion
- **Country:** Italy
- **Platform:** Shopify
- **Project type:** Storefront
- **Apps:** Klaviyo, Wishlist King
- **Patterns:** Size guide
- **Page:** https://www.theecomawards.com/projects/roberto-collina-storefront

## Why we featured it

Roberto Collina uses a restrained split-screen layout with a short paragraph beside each image, so the knitwear reads like an Italian mill's lookbook. Product pages describe the yarn and knit construction, and include a simple softness, warmth and weight indicator.

## Worth stealing

- Split-screen homepage with Man and Woman panels and short descriptive copy
- Essentials collection of core pieces
- Inside R.C. section covering product care and the Slow Fiber philosophy
- Softness, warmth and weight indicators on product pages
- Yarn composition, model height and size worn
- Styled outfit suggestions and a showroom page