# Tilly Sveaas: Build-your-own charm jewellery

> A project in The Ecom Awards Showcase. Featured by the editors (being featured is not an award).

- **Store:** [Tilly Sveaas](https://www.theecomawards.com/stores/tilly-sveaas) · https://tillysveaas.co.uk/
- **Built by:** [Commerce-UI](https://www.theecomawards.com/agencies/commerce-ui)
- **Credits:** Commerce-UI (Design and build)
- **Industry:** Jewellery and accessories
- **Country:** United Kingdom
- **Platform:** Shopify
- **Project type:** Storefront
- **Apps:** Klaviyo, Yotpo
- **Patterns:** Bundle builder, Gift options, Store locator
- **Page:** https://www.theecomawards.com/projects/tilly-sveaas-storefront

## Why we featured it

Its own charm-necklace builder makes a small British jewellery brand feel personal and interactive, with a clean GBP storefront.

## Worth stealing

- Build-your-own charm necklace tool
- Filters by material (gold, silver, mixed metal, enamel)
- Wishlist
- Gift cards
- Stockists page