Children's art tools named after their imaginary makers

Why we featured it

Woset turns a small range of art supplies and kids' furniture into a storybook: every product is credited to a character from the world of Woset and shown with its own hand-drawn title. The grid of crayon and pencil lettering does the selling, and product pages keep the story short before safety and specification details.

Worth stealing

• Hand-drawn product titles in place of photos on the shop grid
• Category pills for All, Apparel, Art Supplies and Furniture
• Each product credited to a Woset character, such as Doona's Magic Crayons
• Safety and specification accordions on product pages
• Quantity stepper and add to cart in a rounded yellow pill
• Separate World page introducing the characters