Pedestal

Why we featured it

Pedestal sells TV stands and cable accessories as colourful objects, and the store follows suit: the homepage opens on a video "channel" you can skip through like a TV, and product pages lead with wide room shots and a row of colour dots. The Pedestal Studio configurator and detailed screen-size guidance make a fairly technical purchase easy to get right.

Worth stealing

• Homepage video hero styled as a TV "channel" with previous, pause and next controls and thumbnail strip
• Pedestal Studio configurator for planning a full TV setup, linked from the menu and product pages
• Moon stand offered in ten colours and three heights (Light, Regular, Tall), with screen-size advice for each
• Specifications block covering material, dimensions, weight, VESA mounting and assembly guide download
• Product FAQ on screen sizes, VESA compatibility and matching mounts and shelves
• Country and currency picker for 15 markets plus a Pedestal Perspectives visual journal